Software as a service saas market Share, Size, Trends, & Industry Analysis Report 2019-2026

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  • Published Date:
    21 May 2020
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  • Category:
    ICT & Telecom
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Impact Analysis on the Growth of Market

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What is SaaS?
The SaaS industry has been growing viral as the demand for SaaS applications, SaaS products, and the SaaS platform is gaining acceptance in small, medium and large enterprises worldwide.

The Software as a Service (SaaS) market consists of sales of cloud based software services. SaaS is a software solution which can be purchased on a subscription or pay per use basis to use an application for organizational purposes and customers can access this application over internet, mainly through a web browser. All the applications data and software are located in the services provider's data center. SaaS allows an organization to run an application at minimal upfront cost and speeds up overall functionality of the organization.

Moreover, there are several SaaS vendors who offer IT infrastructure software or applications, for which cloud-based or SaaS subscriptions are also provided. The report does not include the SaaS market for such applications. Some examples of the type of applications include virtualization software, middleware, application integration, content delivery solutions and more.

The cost-effective nature of vertical SaaS is increasing its adoption among various enterprises. Vertical SaaS solutions also enable enterprises to generate industry-specific customer data and intelligence. Moreover, vendors are focusing on customizing vertical SaaS solutions to provide features that cater to the needs of the client and the specific industry. This will allow enterprises to address customer needs within their niche effectively. It will also improve their flexibility and upselling opportunities as well as reduce customer acquisition costs. Therefore, the use of virtual SaaS solutions is increasing, which is expected to fuel the global SaaS market growth during the forecast period.

Market Segmentation
Market by Cloud Deployment Type
*Private cloud
*Public cloud
*Hybrid cloud

Market by Application
*Customer relationship management (CRM)
*Operations and manufacturing
*Enterprise resource planning (ERP)
*Content management systems
*Human capital management (HCM)
*Supply chain management
*Others (system or network management, structured data management, and security management)

Market by End-users
*Small and mid-sized businesses (SMBs)
*Large businesses

By Regional Ananlysis
North America

*Rest of Europe

*Rest of Asia-Pacific

Latin America
*Rest of LATAM

Middle East & Africa
*Saudi Arabia
*South Africa
*Rest of MEA
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