Men's Grooming in Belgium

  • Product Code:
    RP-ID-10328056
  • Published Date:
    31 Jul 2020
  • Region:
    Global
  • Pages:
    26
  • Category:
    FMCG & Food
  • Publisher:
    Pub-ID-36

Impact Analysis on the Growth of Market

Activating Probable Propositions Amidst COVID-19 Crisis

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The strong trend towards long beards strongly affected men’s shaving products again in 2019. Well-established, big manufacturers tried to react to this with strong promotion in channels such as grocery and beauty specialist retailers; however, this did not prove successful. Competition from electric beard trimmers has also significantly affected razors and blades. Preshave and post-shave products were also affected by the declining frequency with which men shave.

Euromonitor International's Men's Grooming in Belgium report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2015-2019, allowing you to identify the sectors driving growth. Forecasts to 2024 illustrate how the market is set to change.

Product coverage: Plucker.Process.Domain.Entities.ProductEntity, Plucker.Process.Domain.Entities.ProductEntity, Plucker.Process.Domain.Entities.ProductEntity.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Men's Grooming market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.
Men's Grooming in Belgium
Euromonitor International
June 2020

List OF CONTENTS AND TABLES

HEADLINES
PRE-COVID-19 PERFORMANCE
Beard trend impacts shaving products in 2019
Room for growth in men’s toiletries and increasing demand from millennials
Procter & Gamble and Unilever lead, but lose further share in 2019
2020 AND BEYOND
COVID-19 impact
Affected products within men’s grooming
Recovery and opportunities
CATEGORY DATA
Table 1 Sales of Men’s Grooming by Category: Value 2014-2019
Table 2 Sales of Men’s Grooming by Category: % Value Growth 2014-2019
Table 3 Sales of Men's Razors and Blades by Type: % Value Breakdown 2015-2019
Table 4 Sales of Men's Skin Care by Type: % Value Breakdown 2016-2019
Table 5 NBO Company Shares of Men’s Grooming: % Value 2015-2019
Table 6 LBN Brand Shares of Men’s Grooming: % Value 2016-2019
Table 7 LBN Brand Shares of Men's Razors and Blades: % Value 2016-2019
Table 8 Forecast Sales of Men’s Grooming by Category: Value 2019-2024
Table 9 Forecast Sales of Men’s Grooming by Category: % Value Growth 2019-2024
EXECUTIVE SUMMARY
COVID-19 impact on beauty and personal care
COVID-19 country impact
Free from, natural ingredients and sustainability are key trends in 2019
Premium brands winning in a fragmented competitive landscape in 2019
Stable forecast sales with ongoing focus on better quality, natural and sustainable products
CHART 1 Beauty and Personal Care Value Sales Growth Scenarios: 2017-2024
CHART 2 Beauty and Personal Care Impact of Soft Drivers on Value Sales: 2016-2024
MARKET DATA
Table 10 Sales of Beauty and Personal Care by Category: Value 2014-2019
Table 11 Sales of Beauty and Personal Care by Category: % Value Growth 2014-2019
Table 12 GBO Company Shares of Beauty and Personal Care: % Value 2015-2019
Table 13 NBO Company Shares of Beauty and Personal Care: % Value 2015-2019
Table 14 LBN Brand Shares of Beauty and Personal Care: % Value 2016-2019
Table 15 Penetration of Private Label in Beauty and Personal Care by Category: % Value 2014-2019
Table 16 Distribution of Beauty and Personal Care by Format: % Value 2014-2019
Table 17 Distribution of Beauty and Personal Care by Format and Category: % Value 2019
Table 18 Forecast Sales of Beauty and Personal Care by Category: Value 2019-2024
Table 19 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2019-2024
GLOBAL MACROECONOMIC ENVIRONMENT
GLOBAL INDUSTRY ENVIRONMENT
DISCLAIMER
SOURCES
Summary 1 Research Sources
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