Impact analysis of COVID-19 on Market of Wine in Estonia

  • Product Code:
    RP-ID-10336316
  • Published Date:
    25 Sep 2020
  • Region:
    Global
  • Pages:
    25
  • Category:
    FMCG & Food
  • Publisher:
    Pub-ID-36

Impact Analysis on the Growth of Market

Activating Probable Propositions Amidst COVID-19 Crisis

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After several years of decline, off-trade volume sales of wine rebounded considerably in 2019 when the excise tax rate on several categories of alcoholic drinks was reduced by 25% on 1 July; as a result, consumers travelled less frequently to Latvia to buy cheaper off-trade alcoholic drinks, including wine. In particular, off-trade volume sales of still light grape wines—red, rosé and white—posted double-digit or near double-digit growth in 2019 after double-digit declines in 2018. On-trade volu...

Euromonitor International's Wine in Estonia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2015-2019), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they legislative, distribution or pricing issues. Forecasts to 2024 illustrate how the market is set to change.

Product coverage: Fortified Wine and Vermouth, Non-Grape Wine, Sparkling Wine, Still Light Grape Wine.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Wine market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.
Wine in Estonia
Euromonitor International
August 2020

List OF CONTENTS AND TABLES

HEADLINES
PRE-COVID-19 PERFORMANCE
Wine rebounds with robust growth in 2019 as excise taxes are reduced
Sparkling wine remains popular among Estonians
Wine remains extremely fragmented in 2019
2020 AND BEYOND
COVID-19 impact
Affected products within wine
Recovery and opportunities
CATEGORY DATA
Table 1 Sales of Wine by Category: Total Volume 2014-2019
Table 2 Sales of Wine by Category: Total Value 2014-2019
Table 3 Sales of Wine by Category: % Total Volume Growth 2014-2019
Table 4 Sales of Wine by Category: % Total Value Growth 2014-2019
Table 5 Sales of Wine by Off-trade vs On-trade: Volume 2014-2019
Table 6 Sales of Wine by Off-trade vs On-trade: Value 2014-2019
Table 7 Sales of Wine by Off-trade vs On-trade: % Volume Growth 2014-2019
Table 8 Sales of Wine by Off-trade vs On-trade: % Value Growth 2014-2019
Table 9 Forecast Sales of Wine by Category: Total Volume 2019-2024
Table 10 Forecast Sales of Wine by Category: Total Value 2019-2024
Table 11 Forecast Sales of Wine by Category: % Total Volume Growth 2019-2024
Table 12 Forecast Sales of Wine by Category: % Total Value Growth 2019-2024
EXECUTIVE SUMMARY
COVID-19 impact on alcoholic drinks
COVID-19 country impact
Excise tax slashed in 2019, boosting value sales of beer and spirits and cutting cross-border shopping trips to Latvia
With strong and varied product portfolios, A Le Coq and Saku Õlletehase maintain leadership in alcoholic drinks in 2019
On-trade volume sales set to bounce back sharply in 2021 before normalising over remainder of forecast period
MARKET BACKGROUND
Legislation
Legal purchasing age and legal drinking age
Drink driving
Advertising
Smoking ban
Opening hours
On-trade establishments
TAXATION AND DUTY LEVIES
Summary 1 Taxation and Duty Levies on Alcoholic Drinks 2019
OPERATING ENVIRONMENT
Contraband/parallel trade
Duty free
Cross-border/private imports
KEY NEW PRODUCT LAUNCHES
Outlook
MARKET INDICATORS
Table 13 Retail Consumer Expenditure on Alcoholic Drinks 2014-2019
MARKET DATA
Table 14 Sales of Alcoholic Drinks by Category: Total Volume 2014-2019
Table 15 Sales of Alcoholic Drinks by Category: Total Value 2014-2019
Table 16 Sales of Alcoholic Drinks by Category: % Total Volume Growth 2014-2019
Table 17 Sales of Alcoholic Drinks by Category: % Total Value Growth 2014-2019
Table 18 Sales of Alcoholic Drinks by Category by Off-trade vs On-trade: Volume 2019
Table 19 Sales of Alcoholic Drinks by Category by Off-trade vs On-trade: Value 2019
Table 20 Sales of Alcoholic Drinks by Category by Off-trade vs On-trade: % Volume 2019
Table 21 Sales of Alcoholic Drinks by Category by Off-trade vs On-trade: % Value 2019
Table 22 GBO Company Shares of Alcoholic Drinks: % Total Volume 2015-2019
Table 23 Distribution of Alcoholic Drinks by Format: % Off-trade Value 2014-2019
Table 24 Distribution of Alcoholic Drinks by Format and by Category: % Off-trade Volume 2019
Table 25 Forecast Sales of Alcoholic Drinks by Category: Total Volume 2019-2024
Table 26 Forecast Sales of Alcoholic Drinks by Category: Total Value 2019-2024
Table 27 Forecast Sales of Alcoholic Drinks by Category: % Total Volume Growth 2019-2024
Table 28 Forecast Sales of Alcoholic Drinks by Category: % Total Value Growth 2019-2024
GLOBAL MACROECONOMIC ENVIRONMENT
GLOBAL INDUSTRY ENVIRONMENT
DISCLAIMER
SOURCES
Summary 2 Research Sources
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